Work

Sparking Genuine Curiosity to Get a New Generation Excited About a Hidden Gem

• Brand, Innovation & Experience
• Marketing Strategy & Acceleration

Retail Redefined: Creating A Mobile Customer Experience To Rival Apple

• Competitive Strategy
• Demand Landscape Mapping

From Product-Centric to Purpose-Driven: Finding Focus For A NeoBank

• Corporate Brand Positioning
• Customer Journey Mapping
• Go-to-market (GTM) Strategy

Ensuring Sustainable Growth For A Global Energy Provider

• Business Strategy & Transformation
• People, Culture & Capabilities

From Traditional to Digital-first: McGraw Hill’s Digital Transformation Journey

• Brand & Product Portfolio Strategy
• Digital Product Creation
• Verbal & Visual Identity Design

Creating a Customer-First Culture at American Express

• Employee Engagement
• People, Culture & Capabilities
• Workforce Transformation & AI

Transforming Wealth Management with Vivaldi’s Customer-Centric Approach

• Brand, Innovation & Experience
• Business Strategy & Transformation
• Growth Strategy & Innovation

From Product-Centric to Brand-Led: Making Birkenstock Brand Relevant to Modern Consumers

• Brand Strategy
• Brand, Innovation & Experience
• Business Strategy & Transformation

Transforming Landsec’s Real Estate into A Lifestyle Brand

• Brand, Innovation & Experience

Pioneering Patient-Centric Healthcare Solutions

• Brand Purpose
• Customer Ecosystem Strategy and Interaction Field Design
• New Business Model Design

Transforming Work Culture at Bayernwerk

• Brand Strategy
• Employee Engagement
• People, Culture & Capabilities

Brewing Innovation: Making Big Splash Beyond Light Beer

• Brand & Product Portfolio Strategy
• Brand, Innovation & Experience
• Demand Landscape Mapping

Teradata’s Growth Attributed to The Power of Customer Centricity

• Brand Strategy
• Business Strategy & Transformation
• Corporate Brand Positioning

Driving Success Through Integration: Journey to a GTM Approach

• Business Strategy & Transformation
• Competitive Strategy
• Marketing Strategy & Acceleration

Coca-Cola’s Consumer Connection Revolution

• Brand & Product Portfolio Strategy
• Demand Landscape Mapping
• Product & Service Innovation

Transforming Brand Identity: A Journey of Innovation, Sustainability, and Excellence

• Business Strategy & Transformation
• Corporate Brand Positioning
• Growth Strategy & Innovation

Pfizer’s Digital Leap for Enhanced Healthcare

• Business Strategy & Transformation

Engaging New Customer Segments: Creating Value For A New Target Market

• Brand Strategy
• Business Strategy & Transformation
• Corporate Brand Positioning

Schweppes’ Successful Rebrand Journey

• Brand Strategy
• Business Strategy & Transformation
• Corporate Brand Positioning

Renault’s Successful British Brand Comeback

• Brand Acceleration
• Go-to-market (GTM) Strategy
• Marketing Strategy
• Marketing Strategy & Acceleration

Western Union’s Leap to Digital Dominance

• Brand & Product Portfolio Strategy
• Brand, Innovation & Experience
• Product & Service Innovation

Inventing VocaLink’s Innovative Brand Architecture

• Brand, Innovation & Experience
• Business Strategy & Transformation
• Marketing Strategy & Acceleration

Driving Authenticity: Helping Dacia Unleash Its Unconventional Spirit

• Marketing Strategy & Acceleration

Shaping Tchibo’s Future through Customer Engagement

• Business Model Innovation
• Business Strategy & Transformation
• Customer Journey Mapping

TEND’s Approach to Leading The Blockchain Investment Revolution

• Brand Strategy
• Business Model Innovation

From Pipeline To Platform: Valet Living’s Path to Exponential Growth

• Business Strategy & Transformation

Scout24’s Digital Transformation Journey

• Customer Journey Mapping

Elevating Ambitions: Schindler’s Global Value Proposition

• Brand Architecture
• Corporate Brand Positioning
• Customer Ecosystem Strategy and Interaction Field Design

Remarkable Brand Transformation of Ruth’s Chris Steak House

• Brand Strategy
• Growth Strategy & Innovation
• Organizational Enablement
• Product & Service Innovation

Rally’s Platform Ecosystem Transformation

• Brand, Innovation & Experience
• Digital Platforms Ecosystems Strategy

Revitalizing the Brand Identity of a Paint Manufacturer

• Brand & Product Portfolio Strategy
• Customer Ecosystem Strategy and Interaction Field Design

Octapharma’s Human-Centric Brand Revolution

• Brand Purpose
• Brand Strategy

Innovation Management: Revitalizing O2’s Brand for Exponential Growth

• Brand, Innovation & Experience
• Growth Strategy & Innovation

Mastering Buitoni’s Brand Refresh

• Brand Strategy
• Corporate Brand Positioning

A New Chapter in Medical Education with NEJM Group

• Brand & Product Portfolio Strategy

Migros’s Brand Repositioning for Future Success

• Brand & Product Portfolio Strategy
• Brand Architecture
• Demand Landscape Mapping

NEJM’s Transition From Medical Journal to Platform

• Brand Architecture

Lufthansa’s Branding Transformation for Growth

• Brand Strategy
• Service Design
• Verbal & Visual Identity Design

KWS’s Growth Through Digital Strategy

• Customer Journey Mapping
• Digital Transformation

Empowering Hyundai and Kia through Brand Revamp

• Brand & Product Portfolio Strategy
• Corporate Brand Positioning

From Vision to Triumph: How We Drove A Car With The Power Of Our Minds

• Brand Acceleration
• Marketing Strategy & Acceleration

Mastering LEGO’s Brand Identity and Global Engagement

• Brand Strategy

Revolutionizing the Ride: How We De-Mystified The In-Car Tour

• Marketing Strategy & Acceleration

Transforming Transport Complaints: Hendrick’s Most Successful Campaign

• Marketing Strategy & Acceleration

Country Branding: A Marketing Campaign, Made From Scratch

• Brand Strategy
• Brand, Innovation & Experience

Crafting Generali’s Effective Marketing Strategy

• Marketing Strategy

Growth Journey: Positioning DIRECTV’s Future-Driven Brand Strategy

• Brand Strategy

Platform Revolution: Discovering A Platform Hidden In Plain Sight

• Brand, Innovation & Experience

Deutsche Telekom’s Rise to Telecom Brand Supremacy

• Brand Architecture
• Brand Strategy

Brand Transformation: Digging Up Market Expansion Ideas For Pet Treats

• Commercial Strategy
• Competitive Strategy

Leveraging Boeing’s Brand Identity for Success

• Brand Strategy
• Corporate Brand Positioning

Sparking Urban Gardening with Scott’s Black Magic

• Brand Acceleration
• Brand Activation

Revamping Allianz’s Brand with Sitcom Style

• Brand Acceleration
• Campaign Development
• Social & Digital Marketing

Innovative Growth: Spicing Up The Product Innovation Process

• Brand, Innovation & Experience
• Product & Service Innovation

Disney’s Marketing Triumph: How We Made Mums Dream Big Again

• Marketing Strategy & Acceleration

Vitality’s Innovative Digital Strategy

• Marketing Strategy & Acceleration

Transforming SLH through Insight-Driven Strategy

• Brand Strategy
• Corporate Brand Positioning

Lay’s Secrets to Snack Market Success

• Brand Strategy

Internal Branding Triumph: Investing In A Bank’s Internal Branding

• Brand Architecture
• Brand Strategy

Unleashing Hyundai’s Optimism Through Colour

• Marketing Strategy & Acceleration

Growth Strategy: Rewriting The Recipe For Growth At Welbilt

• Brand Strategy
• Corporate Brand Positioning

Marketing Mix: Refining Swarovski’s Brand Management System

• Brand Architecture
• Brand Strategy

Accelerating Growth: How We Reviewed A Car From A High-Speed Couch

• Brand Acceleration
• Social & Digital Marketing

Marketing Magic: How We Used Sentient Cucumbers To Drive Gin Sales

• Campaign Development
• Social & Digital Marketing

Sonic Symphony: How We Levitated Whisky With Sound

• Marketing Strategy & Acceleration

Embracing Uniqueness: How We Used Trolling To Launch The Hyundai Kona

• Marketing Strategy & Acceleration