Reinvention at work
Explore some of our clients' success stories.
-
![An advertisement on a white wall for Four Roses Bourbon. There is a picture of a bottle with the logo hidden on the right. On the left, it says]()
Four RosesView case studySparking Genuine Curiosity to Get a New Generation Excited About a Hidden Gem
- Brand, Innovation & Experience
- Marketing Strategy & Acceleration
-
![samsung store]()
SamsungView case studyRetail Redefined: Creating A Mobile Customer Experience To Rival Apple
- Competitive Strategy
- Demand Landscape Mapping
-
![a black credit card with a rainbow colored border is sitting on top of a blue surface .]()
CurrentView case studyFrom Product-Centric to Purpose-Driven: Finding Focus For A NeoBank
- Corporate Brand Positioning
- Customer Journey Mapping
- Go-to-market (GTM) Strategy
-
![a row of solar panels with wind turbines in the background]()
BayWa r.e.View case studyEnsuring Sustainable Growth For A Global Energy Provider
- Business Strategy & Transformation
- People, Culture & Capabilities
-
![a group of people throwing their graduation caps in the air]()
McGraw HillView case studyFrom Traditional to Digital-first: McGraw Hill’s Digital Transformation Journey
- Brand & Product Portfolio Strategy
- Digital Product Creation
- Verbal & Visual Identity Design
-
![an american express card with a woman in the background]()
American ExpressView case studyCreating a Customer-First Culture at American Express
- Employee Engagement
- People, Culture & Capabilities
- Workforce Transformation & AI
-
![a man is sitting on the floor using a laptop and a cell phone .]()
CapIntelView case studyTransforming Wealth Management with Vivaldi’s Customer-Centric Approach
- Brand, Innovation & Experience
- Business Strategy & Transformation
- Growth Strategy & Innovation
-
![Three styles of Birkenstock shoes on display]()
BirkenstockView case studyFrom Product-Centric to Brand-Led: Making Birkenstock Brand Relevant to Modern Consumers
- Brand Strategy
- Brand, Innovation & Experience
- Business Strategy & Transformation
-
![an rendering of a restaurant with people sitting at tables]()
-
![a person is holding a cell phone with the takeda logo on the screen]()
TakedaView case studyPioneering Patient-Centric Healthcare Solutions
- Brand Purpose
- Customer Ecosystem Strategy and Interaction Field Design
- New Business Model Design
-
![A worker with a white hardhat and a vest that says]()
E.ONView case studyTransforming Work Culture at Bayernwerk
- Brand Strategy
- Employee Engagement
- People, Culture & Capabilities
-
![A can of pumpkin spice Budlight seltzer next to a pack of their Fall Flannel limited edition products]()
Bud LightView case studyBrewing Innovation: Making Big Splash Beyond Light Beer
- Brand & Product Portfolio Strategy
- Brand, Innovation & Experience
- Demand Landscape Mapping
-
![Two women and a man writing on a clear whiteboard]()
TeradataView case studyTeradata’s Growth Attributed to The Power of Customer Centricity
- Brand Strategy
- Business Strategy & Transformation
- Corporate Brand Positioning
-
![a person holding a cell phone in front of a laptop that says find your car your way]()
Cox AutomotiveView case studyDriving Success Through Integration: Journey to a GTM Approach
- Business Strategy & Transformation
- Competitive Strategy
- Marketing Strategy & Acceleration
-
![a woman is holding a can of coca cola]()
Coca-ColaView case studyCoca-Cola’s Consumer Connection Revolution
- Brand & Product Portfolio Strategy
- Demand Landscape Mapping
- Product & Service Innovation
-
![a close up of a colorful eye with a dark background]()
PhilipsView case studyTransforming Brand Identity: A Journey of Innovation, Sustainability, and Excellence
- Business Strategy & Transformation
- Corporate Brand Positioning
- Growth Strategy & Innovation
-
![a man and a woman are looking at a clipboard]()
-
![a holiday inn sign with a blue sky in the background]()
Holiday InnView case studyEngaging New Customer Segments: Creating Value For A New Target Market
- Brand Strategy
- Business Strategy & Transformation
- Corporate Brand Positioning
-
![A can of Schweppes in an ice bath]()
SchweppesView case studySchweppes’ Successful Rebrand Journey
- Brand Strategy
- Business Strategy & Transformation
- Corporate Brand Positioning
-
![Black and white image of a vehicle called Arkana next to an image of a surfer riding a wave. The text says]()
Renault UKView case studyRenault’s Successful British Brand Comeback
- Brand Acceleration
- Go-to-market (GTM) Strategy
- Marketing Strategy
- Marketing Strategy & Acceleration
-
![a yellow western union sign that says open on it]()
Western UnionView case studyWestern Union’s Leap to Digital Dominance
- Brand & Product Portfolio Strategy
- Brand, Innovation & Experience
- Product & Service Innovation
-
![A person tapping their phone on a point of service machine to pay]()
VocaLinkView case studyInventing VocaLink’s Innovative Brand Architecture
- Brand, Innovation & Experience
- Business Strategy & Transformation
- Marketing Strategy & Acceleration
-
![a blue dacia is driving on a dirt road]()
Dacia UKView case studyDriving Authenticity: Helping Dacia Unleash Its Unconventional Spirit
- Marketing Strategy & Acceleration
-
![A coffee store with various espresso beans for purchase]()
TchiboView case studyShaping Tchibo’s Future through Customer Engagement
- Business Model Innovation
- Business Strategy & Transformation
- Customer Journey Mapping
-
![A deconstructed phone screen with messages]()
TENDView case studyTEND’s Approach to Leading The Blockchain Investment Revolution
- Brand Strategy
- Business Model Innovation
-
![a man and a woman looking at a uniform with dupern written on it]()
Valet LivingView case studyFrom Pipeline To Platform: Valet Living’s Path to Exponential Growth
- Business Strategy & Transformation
-
![Illustration of a person is typing on a laptop computer next to a cup of coffee .]()
-
![Elevator sign with arrows pointing up and down]()
Schindler GroupView case studyElevating Ambitions: Schindler’s Global Value Proposition
- Brand Architecture
- Corporate Brand Positioning
- Customer Ecosystem Strategy and Interaction Field Design
-
![People taking a picture of food that arrived at a restaurant]()
Ruth’s ChrisView case studyRemarkable Brand Transformation of Ruth’s Chris Steak House
- Brand Strategy
- Growth Strategy & Innovation
- Organizational Enablement
- Product & Service Innovation
-
![A man listening to music while on a bus]()
RallyView case studyRally’s Platform Ecosystem Transformation
- Brand, Innovation & Experience
- Digital Platforms & Ecosystem Strategy
-
![a man is painting a wall with a paint roller]()
PPGView case studyRevitalizing the Brand Identity of a Paint Manufacturer
- Brand & Product Portfolio Strategy
- Customer Ecosystem Strategy and Interaction Field Design
-
![a person holding another person 's hand in a hospital bed]()
-
![Concert in Full stadium]()
O2View case studyInnovation Management: Revitalizing O2’s Brand for Exponential Growth
- Brand, Innovation & Experience
- Growth Strategy & Innovation
-
![a young boy wearing yellow is mixing spaghetti noodles in a bowl with forks]()
-
![Physician on tablet during a telehealth visit]()
The New England Journal of MedicineView case studyA New Chapter in Medical Education with NEJM Group
- Brand & Product Portfolio Strategy
-
![a woman is looking at a bottle of milk in a grocery store]()
MigrosView case studyMigros’s Brand Repositioning for Future Success
- Brand & Product Portfolio Strategy
- Brand Architecture
- Demand Landscape Mapping
-
![drawn skull]()
-
![food on tray on an airplane]()
LufthansaView case studyLufthansa’s Branding Transformation for Growth
- Brand Strategy
- Service Design
- Verbal & Visual Identity Design
-
![machine fertilizing a field of crop]()
-
![gear shift car]()
Hyundai KiaView case studyEmpowering Hyundai and Kia through Brand Revamp
- Brand & Product Portfolio Strategy
- Corporate Brand Positioning
-
![woman wearing headset driving car]()
Hyundai Brand CampaignView case studyFrom Vision to Triumph: How We Drove A Car With The Power Of Our Minds
- Brand Acceleration
- Marketing Strategy & Acceleration
-
![Colorful assorted Lego pieces]()
-
![kid looking at hyundai car]()
Hyundai Product CampaignView case studyRevolutionizing the Ride: How We De-Mystified The In-Car Tour
- Marketing Strategy & Acceleration
-
![a bottle of hendrick 's gin sits next to a glass]()
Hendrick's GinView case studyTransforming Transport Complaints: Hendrick’s Most Successful Campaign
- Marketing Strategy & Acceleration
-
![chile fish market]()
Government of ChileView case studyCountry Branding: A Marketing Campaign, Made From Scratch
- Brand Strategy
- Brand, Innovation & Experience
-
![a family is holding hands and jumping in the air in a park .]()
-
![A man and woman cuddled up on a sofa watching TV]()
-
![a magazine is open to a page that says we speak your industry]()
LionbridgeView case studyPlatform Revolution: Discovering A Platform Hidden In Plain Sight
- Brand, Innovation & Experience
-
![a phone in a car shows a map and says 7 days with premium features are over]()
Deutsche TelekomView case studyDeutsche Telekom’s Rise to Telecom Brand Supremacy
- Brand Architecture
- Brand Strategy
-
![cat eating food in bowl]()
Del MonteView case studyBrand Transformation: Digging Up Market Expansion Ideas For Pet Treats
- Commercial Strategy
- Competitive Strategy
-
![boeing satellite in space]()
-
![Plant under plant light in a dark room between two windows]()
Scotts Miracle-Gro Black MagicView case studySparking Urban Gardening with Scott’s Black Magic
- Brand Acceleration
- Brand Activation
-
![two little girls in the back seat of a car one pointing]()
AllianzView case studyRevamping Allianz’s Brand with Sitcom Style
- Brand Acceleration
- Campaign Development
- Social & Digital Marketing
-
![Hands peeling an ear of corn]()
ACH FoodsView case studyInnovative Growth: Spicing Up The Product Innovation Process
- Brand, Innovation & Experience
- Product & Service Innovation
-
![little girl on screen in recording studio]()
DisneyView case studyDisney’s Marketing Triumph: How We Made Mums Dream Big Again
- Marketing Strategy & Acceleration
-
![a man and a woman are dancing in a bedroom]()
-
![housekeeper fluffing pillow]()
Small Luxury HotelsView case studyTransforming SLH through Insight-Driven Strategy
- Brand Strategy
- Corporate Brand Positioning
-
![People reaching into bowl of chips]()
-
![close up on 20 dollar bill]()
Credit SuisseView case studyInternal Branding Triumph: Investing In A Bank’s Internal Branding
- Brand Architecture
- Brand Strategy
-
![man looking up at blue background with the code r74, g27, b227]()
Hyundai Brand CampaignView case studyUnleashing Hyundai’s Optimism Through Colour
- Marketing Strategy & Acceleration
-
![Man with hairnet checking a pizza oven]()
WelbiltView case studyGrowth Strategy: Rewriting The Recipe For Growth At Welbilt
- Brand Strategy
- Corporate Brand Positioning
-
![a bunch of different shaped diamonds on a black background]()
SwarovskiView case studyMarketing Mix: Refining Swarovski’s Brand Management System
- Brand Architecture
- Brand Strategy
-
![A man wearing a coat sitting on a blue sofa speaking into a microphone]()
Hyundai N-SeriesView case studyAccelerating Growth: How We Reviewed A Car From A High-Speed Couch
- Brand Acceleration
- Social & Digital Marketing
-
![a potted plant with the name david on it]()
Hendrick's GinView case studyMarketing Magic: How We Used Sentient Cucumbers To Drive Gin Sales
- Campaign Development
- Social & Digital Marketing
-
![a woman in a red dress singing into a microphone on a dark stage]()
-
![Woman singing into a microphone with the text #youdefineit]()
Hyundai Kona LaunchView case studyEmbracing Uniqueness: How We Used Trolling To Launch The Hyundai Kona
- Marketing Strategy & Acceleration
