Mauricio Andujar Joins SHIFT Connect as a Panelist

Mauricio Andujar Tagle, Partner at Vivaldi, had the honor of being a panelist at SHIFT Connect—an exclusive space where leaders and experts came together to exchange ideas, share experiences, and build strategic connections shaping the future of corporate innovation.
Building a Culture of Innovation
The panelists explored what it means to foster a culture of innovation and shared practical strategies for embedding it within their companies. They emphasized the importance of psychological safety, leadership support, and cross-functional collaboration. Stories of overcoming resistance to change and aligning teams around a shared vision highlighted the challenges and rewards of creating an innovative culture. The panelists also debated whether an organization can sustain multiple subcultures, concluding that while diversity in thought is valuable, alignment around core values is essential.
Embracing Experimentation
The conversation then turned to the role of experimentation in driving innovation. Panelists shared how they encourage calculated risk-taking, even in industries that are highly regulated or risk-averse. They discussed strategies for accepting failure, such as creating “safe-to-fail” environments and celebrating “good failures.” Real-world examples of experiments that didn’t go as planned but ultimately led to unexpected breakthroughs illustrated the value of learning from setbacks. The panelists also explored how they track the success of innovation experiments, particularly those with long-term potential but uncertain short-term outcomes.
Looking Ahead: The Future of Innovation
In the final segment, the panelists shared their perspectives on the future of innovation. They offered advice for companies looking to enhance their innovation capabilities, emphasizing the need for agility, customer-centricity, and a commitment to continuous improvement. They also explored emerging technologies and trends that are poised to reshape their industries, from AI and automation to sustainability-driven innovation.
Panelist Discussions Highlight: The Role of Biological Age in Insurance Innovation
During the panel, Mauricio Andujar explored how biological age metrics could transform traditional insurance models. By moving beyond chronological age, insurers can enhance risk assessment, promote preventive health, and create innovative products. Panelists highlighted how biological age enables personalized pricing, incentivizes healthier lifestyles, and fosters customer engagement through health tracking. This approach not only aligns with the growing trend of personalized health but also builds a healthier customer base, reducing claims and improving long-term sustainability. The discussion underscored biological age as a powerful tool for driving innovation and value in the insurance industry.
Closing Thoughts
The panel discussion underscored a powerful truth: innovation is the cornerstone of business and brand reinvention. By fostering a culture of curiosity, collaboration, and experimentation, organizations can not only adapt to change but also lead it.