Innovation Strategy

Innovation strategy and breakthroughs deliver more than incremental growth through products or services. They change the way people live and the way businesses operate. By putting customers’ first and by rigorously mapping peoples’ behaviors, we identify opportunities hidden in plain sight. We facilitate innovation workshops that lead to breakthrough concepts and actionable innovation roadmaps. In collaboration with our clients, we inspire their teams to adopt a culture of innovation, embracing bold thinking and fast testing of new products, services, and business models.

Innovation Brought to Life:

  • For a large food conglomerate, we conducted consumer ethnographies to identify growth opportunities and develop an innovation roadmap.
  • We conducted an innovation workshop for a personal care company in order to help them bring fresh ideas to channel partners.
  • We identified innovation concepts and set the innovation agenda for a large multinational looking to double its sales.

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