The beauty industry is undergoing a profound transformation, stretching beyond traditional boundaries and redefining its role in consumers’ lives. The beauty category is no longer just about enhancing physical…

Upcoming Vivaldi Events As AI revolutionizes the way we work and businesses can create value, Vivaldi is committed to equipping leaders with the knowledge and strategies for successful growth and reinvention using…

Creating content strategies for different audiences is a marketing staple, and it’s never been more critical than when marketing to Gen Z. They are the next generation of consumers and the first to grow up entirely…

With 2023 on the horizon, many brands and businesses are looking to define new paths.   A first step forward can be through idea generation, and we previously spoke with Jeremy Utley about the practice and value of generating…

Artificial intelligence is already bringing myriad changes to our work and lives. Alphabet CEO Sundar Pichai has said AI could have implications for humanity that are “more profound than electricity or fire.” What…

Is AI going to replicate some of the existing steps in brand, marketing and innovation – or is it going to offer a completely new way to go about these? Join for some provocative thoughts on how AI can help reinvent the way…

Two friends are in the woods, having a picnic. They spot a bear running at them. One friend gets up and starts running away from the bear. The other friend opens his backpack, takes out his running shoes, changes out of his…