From Market Takers
to Market Shakers

Growth, innovation, and brand strategy for businesses ready to write their next chapter

work

Repositioning the World’s Most Famous Snack for Success

PepsiCo

"The work we did with Vivaldi was such a game changer for how we thought about our business. It was hard work, but we were able to translate it into a strategy that was motivating and inspiring so that the rest of the organization understood the practical applications. It was a model for really thoughtful planning and analysis of a portfolio of brands."

-Marissa Jarratt, Senior Director, Global Marketing, PepsiCo

Innovation