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From Market Takers
to Market Shakers

Growth, innovation, and brand strategy for businesses ready to write their next chapter

work

Repositioning the World’s Most Famous Snack for Success

PepsiCo

"The work we did with Vivaldi was such a game changer for how we thought about our business. It was hard work, but we were able to translate it into a strategy that was motivating and inspiring so that the rest of the organization understood the practical applications. It was a model for really thoughtful planning and analysis of a portfolio of brands."

-Marissa Jarratt, Senior Director, Global Marketing, PepsiCo

Innovation

Our Expertise

Strategy

  • Formulate new strategies, build platform businesses, and deploy technologies to change industries and category performance

Branding Leadership

  • Rewrite branding as we know it, build powerful brands and enable better marketing that drive new value creation

Innovation

  • Discover the greatest opportunities in plain sight and create new value

Analytics

  • Build the analytics and data foundations for better brand-building and marketing to customers and consumers

Design & Experiences

  • Deploy design tools and design thinking to deliver experiences that change customer expectations

Organization

  • Build the capabilities and create the organization of the future that deeply connect with employees and customers