From Market Takers
to Market Shakers

Growth, innovation, and brand strategy for businesses ready to write their next chapter


We are one of the largest independent growth and digital innovation firms. Our strategic approach helps build strong brands, create brand architecture, drive disruptive innovation, and establish platform businesses that operate at the speed of business today.


Technology is changing demand, industries, and categories. We dive deep into customer behavior and culture, identify new sources of demand, and develop the products, services, and experiences that connect with your customer at the deepest level.


Our collaborative team works at the intersection of analytics, brand strategy, experience design and technology to help our clients build capabilities, organizations, and experiences that scale exponentially and deliver new growth in rapidly changing markets.


Pairing Investment with Passion on the Blockchain


"Many people today are finding that there is more value in experience than ownership and that it is about access to fine things, not just possession of them. At the same time, conventional investments have become uninteresting for the modern generation. That makes meaningful, special assets increasingly desirable and hence valuable. TEND was born out of the opportunities presented by these two trends."

-Marco Abele, founder and CEO of TEND

Our latest case study tells the story of the birth of a blockchain company creating a new investment world, focused on developing a global, relevant, differentiating and ambitious value proposition.

Brand Strategy, Design & Experience, Growth & Digital

Our Expertise