Thinking

Will Netflix Ever Run Ads?

“[Netflix] needs to build a platform ecosystem of partners and a digital platform that invites third parties to make money on the Netflix platform.”

Despite being one of the world’s most powerful entertainment conglomerates, Netflix has seen a steady increase in long-term debt. This has led to speculations that the incorporation of ads may be inevitable in Netflix’s future. Featured in the New York Observer, Vivaldi Founder and CEO Erich Joachimsthaler discusses what the streaming giant should do to achieve growth and retain customers amid its current situation.

Will Netflix be able to maintain its ad-free stance?

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