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Developing Business Strategies, 6th Edition

This book provides the framework & tools necessary to make strategy development & strategy review efforts effective, by moving beyond reactive problem solving toward the development & realization of sound strategic objectives for your company.

For managers who need to develop and implement effective, responsive business strategies that keep the organization competitive through changing business conditions, Developing Business Strategies, Sixth Edition is the way to go.

“Unquestionably the most comprehensive treatment available on the subject. I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike.”
– Robert L. Joss, Dean of the Graduate School of Business, Stanford